I have worked with...
  • OnBoardly
  • BetaKit
  • Jonathan Volk Marketing
  • Twitsprout
  • This or That
  • Dewdrop Digital
  • BittyBay Online Virtual Animal Kingdom
  • IK Design Gold Coast Web Design

You Aren’t As Successful As You Think You Are

Five years ago today, I set three goals that I wanted to achieve in ten years (by 25). I open the document and look at them every year or so to see how I’m doing. Today, I [...]

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13 Things University Taught Me (Before I Dropped...

For those of you who don’t know, I dropped out of the University of Waterloo to work at a startup a little less than a year ago. I was studying Honours Rhetoric and Professional [...]

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On Dropping Out of a Top University to Work at a...

In December, I decided the University of Waterloo wasn’t for me. Don’t get me wrong; I love the city and the school itself. According to Maclean’s, it has had the best [...]

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7 Lessons I’ve Learned Working at Startups

I’ve been working at startups for over four years now. Before that, I spent about three years volunteering at startups and reading as many For Dummies books as I could [...]

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When I was 15, I decided to do what most teens do. You know, become a professional copywriter and jump head first into affiliate marketing. I’ve been honing my Internet marketing skills ever since. I’m the Director of Marketing at Onboardly, which does PR, content marketing and social media for startups. One of the best things about my job is that my friends still don’t understand what I do.

I’m no math major, but I know my way around paid Internet ad campaigns and analytical software. I dream in WordPress and HootSuite. In my spare time, I live vicariously through video game characters, read paperback books (gasp) and watch an embarrassing amount of reality television.

I spend most of my time talking about startups, affiliate marketing, social marketing and content marketing! Also, kittens and ice cream.